A parodic advert is an advert that makes fun of a TV show, a film or other famous icons, they are designed to make people laugh and relate the advert to that icon. They make people laugh and are then spread through word of mouth which can make an advert very successful.
The Specsavers advert is an example of a parodic advert make fun of the 'Lynx affect' from the Lynx advert and use it to make the Specsavers advert more humorous and memorable. This advert is primarily aimed at men, due to the woman used and the scenery.
The Specsavers advert is an example of a parodic advert make fun of the 'Lynx affect' from the Lynx advert and use it to make the Specsavers advert more humorous and memorable. This advert is primarily aimed at men, due to the woman used and the scenery.